On average, dealership’s are spending between $300 and $522 per vehicle to get calls, leads and showroom visits. It’s proven that a more effective process with those calls, Internet leads and unsold showroom follow ups will increase your bottom line.
This is where a fully functional, fully staffed, fully trained BDC comes in play to maximize leads and calls, turning them into greater showroom traffic and to increase your market share and profit.
While many dealerships are good at a few of the processes below, the key to success with your BDC is to have an execution plan in place with proven processes, communication templates, and scripts to drive more traffic, boost appointments, increase customer engagement, increase service RO’s and more.
When you have a proven execution plan in place that your staff follows, you’ll see improved results from your BDC like never before!
Click below to read the full article: